The Medici: Godfathers of the Renaissance
3 hours

Discover how a family of ambitious bankers became the driving force behind an artistic revolution that changed Europe forever. This journey through Florence's golden age reveals how the Medici dynasty manipulated popes, patronized geniuses like Michelangelo, and transformed art into the ultimate instrument of power.
You'll explore:
The Pazzi Conspiracy - Witness where rivals attempted to assassinate Lorenzo the Magnificent during Mass in the Duomo, and learn how the Medici turned this bloody attack into a masterclass in political propaganda.
Papal Machinations - Understand why Pope Sixtus IV secretly supported the conspiracy, then desperately attempted to atone through the Sistine Chapel's art.
Sacred and Profane Patronage - Discover how the Medici simultaneously commissioned Botticelli's pagan masterpieces and sacred frescoes that portrayed their family as saints, buying both cultural immortality and divine favor.
Why This Tour Stands Out:
The perfect introduction to Renaissance Florence - no prior knowledge needed
Reveals the scandalous true stories behind the art
Fully adaptable to your interests
Your Guide
A distinguished art historian who transforms Renaissance intrigue into captivating narratives. Having lectured at the prestigious British Institute of Florence, he brings both academic rigor and lively storytelling to Medici history. While deeply knowledgeable about Florentine realpolitik, he particularly delights in revealing the human side of history - from the apartments gifted to Michelangelo to the barrels of wine used as artistic currency.
Practical Details
Duration: 3 hours
Walking: Leisurely pace
Private Group Pricing (3-hour tour):
1 person: €369
2 people: €185 per person
3 people: €124 per person
4 people: €93 per person
5 people: €75 per person
6 people: €69 per person
7 people: €59 per person
8 people: €52 per person
9 people: €46 per person
10 people: €43 per person
